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ROI Metrics That Matter: How to Measure the Impact of Your Holiday Video Box Campaign

ROI Metrics That Matter: How to Measure the Impact of Your Holiday Video Box Campaign

video boxes

Key Takeaways

  • High Open Rates: Well-designed video boxes with trackable QR codes, attract attention and get opened far more than standard mailers.
  • Track Recipient Engagement: Measure ROI by monitoring QR code interactions., landing pages specifically for this campaign, follow-ups, meetings, and closed business. Companies that use these methods have seen continual growth 25%+ year after year  
  • Boost Retention & Repeat Business: Video boxes stay on desks, keeping your brand top-of-mind long after the holidays, especially with the custom branded product inside the box, whichever gift your company decides to include inside the video box.
  • Encourage Social Sharing: Branded hashtags, QR codes, and personalized messages turn recipients into organic brand ambassadors. Especially when sending a video box to influencers that will share on social media.
  • Work With Experts: Partnering with FL Solutions ensures your campaign is creative, measurable, and ROI-focused. They will proof each project and suggest any changes needed to bring more ROI. FL Solutions has been in the marketing space for over 20+ years and continues to work with national brands day to day, this gives the advantage of what has worked in the past, what is not recommended, and they will help every step of the way.

Investing in a holiday video box campaign is a bold move, but how do you know it’s working? Unlike generic gift baskets or mass-printed cards, video boxes are designed to deliver real, trackable results. They create memorable, multi-sensory experiences that strengthen relationships while offering tangible ways to gauge their success. With any campaign it helps for the sales team to follow up, and or speak to them before they send the gift.

Here are four key metrics to measure the impact of your holiday video box investment.

1. Open Rate: The First Win

The first hurdle in any marketing campaign is simply getting your audience to open what you’ve sent them. With traditional mailers, there’s a risk of being tossed in the trash unopened. Emails may be seen, or they may end up in someone’s junk folder. 

But an attractive, well-designed video box is nearly impossible to ignore. Who can resist opening a package that arrives on their desk, promising something to be discovered inside? Video boxes naturally deliver a high open rate, because curiosity (and stellar design) always wins. If you’d like to see some of our video boxes and brochures at work for our clients or get ideas for your own marketing or holiday campaign, click here to learn more.  How do you know they opened the video box? By using a trackable QR code specific to that campaign, as well as following up in the email, we sent you a gift that would love to speak to you for 5 minutes. Whatever your pitch is, video boxes will open the doors not easily open for you.

video boxes

2. Recipient Feedback & Follow-Ups

Devise how you can measure how recipients respond after receiving their box. With your recipient list, you can measure several metrics. Are they reaching out? Did they schedule a meeting? Did you receive a thank-you? Did they scan your QR code on the  video box?

The quality of post-delivery interactions tells you how well your message resonated. Keep an eye on follow-up conversations, inquiries, or even simple “wow” emails that confirm the impact. One more important thing before sending out your holiday boxes—get creative and strategic with your marketing team on how to ride the communications momentum you will have started with your holiday video boxes into the first quarter of the new year and beyond.

3. Retention & Repeat Business

A key ROI metric is what happens after the holidays. Does your brand stay top of mind? Many recipients keep video boxes on their desks or shelves as a memento, giving your brand a longer shelf life and memorability than standard gifting. Track retention, renewals, and repeat orders in the months following your campaign to gauge long-term impact.

4. Social Shares & Word-of-Mouth Buzz

Want to amplify your campaign’s reach? Encourage recipients to share their unboxing experience. Here are a few ways to boost social engagement:

  • Include a branded hashtag and invite them to post their unboxing on LinkedIn or Instagram.
  • Add a small insert with a QR code linking to a contest or giveaway for sharing.
  • Personalize the video message with a shoutout that makes them feel seen and valued.
  • Partner with influencers or VIP clients and offer to reshare their content on their own channel, social media, or your brand channels.

When a gift delights, people talk. Give them the tools to spread the excitement and become your organic brand influencers!

video box

Make Every Metric Count with FL Solutions

A well-executed video box campaign doesn’t just deliver a gift—it provides measurable results. From creative design to fulfillment strategy including direct mailing so your team doesn’t even have to pack and mail, FL Solutions helps you build campaigns that impress and perform. The sooner we get a jumpstart on your corporate holiday list, the more ready you will be to turn your holiday gifting into ROI! Contact us today, and let’s make this a holiday season your customers won’t soon forget! 

At FL Solutions we provide creative story telling in every product, for over 20 years building custom products for national memorable brands. Call us 727-365-2937 you will actually speak to a real person, not a bot.

FAQs: Measuring Your Video Box Campaign ROI

Q1: How do you measure the ROI of a holiday video box campaign?
ROI can be measured using metrics such as open rate, recipient feedback, follow-ups, retention, repeat business, and social sharing. Tracking these indicators helps you understand the campaign’s effectiveness and long-term impact. You can start with adding a unique QR code to the video box and each scan can even be designated to a specific person or company. Or you have one QR code that will take them to a specific landing page and all tracking of sales and open rate is done this way.

Creating a unique phone number only used for the video box campaign can also help track. Remember it is not only one time, close a sale. These are tools to create the initial interest or the follow up and help get your company noticed in ways they normally would just delete an email, because they already get 5,000 emails a day. By sending a physical product with your best elevator pitch on it, this gives more opportunity than all other channels. It is a product they do not just throw away, and you leave them with a branded gift inside the video box as well.

Q2: Why are video boxes more effective than traditional gifts?
Video boxes deliver a personal, interactive experience that stands out. Unlike generic gifts, they encourage engagement, are more memorable, and provide measurable results that can be tracked for ROI, by using the trackable QR codes, phone numbers, landing pages, and more. 

Q3: How does FL Solutions help with holiday video box campaigns?
FL Solutions designs, produces, and direct mails the custom video box mailers especially for holiday video box campaigns. They help with creative messaging, strategy, and ROI tracking to ensure each campaign delivers measurable results and memorable experiences.

Q4: Can video boxes be personalized for clients?
Yes, video boxes can include custom messages, names, and tailored content to make each recipient feel valued and connected to your brand. FL Solutions has a full staff of in-house creative team from design to video production, if this service is needed. Every design is thoroughly looked over by our team and provided suggestions for the best ROI.

This is why over the last 20+ years of FL Solutions branded products, and making video boxes, over 80% of our business is from recurring clients, national brands that are continuing to reach out for fresh campaign ideas and marketing tools, what’s new, etc.

How to Make Your Brand Unforgettable with a Video Brochure

How to Make Your Brand Unforgettable with a Video Brochure

How to Make Your Brand Unforgettable with a Video Brochure

Today’s market is saturated, and standing out is nearly impossible with prospective clients constantly being flooded with advertisements, emails, and brochures. Often, traditional approaches go unnoticed, resulting in important messages going unheard. This is where a video brochure is useful. With the combination of motion, sound, and tactile feel, a video brochure provides an impressive way to engage with the target audience and ensure that the brand is remembered from the first interaction.  

A video brochure is a unique marketing tool that combines a printed brochure with a built-in screen that plays a video when opened. It allows brands to deliver their message in a highly engaging and memorable way. Using options like custom video brochures, video mailers, and video brochure boxes can make your marketing more impactful. This format grabs attention quickly and helps improve brand recall.

What Is a Video Brochure?

Video brochures are a newly minted innovation, taking the form of printed brochures with an attached high-definition screen that plays a video when opening. With the combination of print and video, the tactile appeal is maximized while delivering the message in a captivating and unforgettable manner. Whether it be an introduction of a novel accessory, an investor’s pitch, or follow-ups with important clients, video brochures add a lifelike touch to narratives in an extremely hard to ignore approach. From formats like digital video brochures to video boxes similar as a video brochures, they innovatively redefine brand communication.

The Importance of a Video Brochure for Branding

With a video brochure, the first impression is one that cannot be easily forgotten. Its unique combination of visual storytelling and solid design is unlike any print material. With custom video brochures, the screen turns on to display sound and a message the instant the brochure is opened, creating a deep emotional connection.

This format is useful for brands during critical moments such as product and luxury promotions, investor pitches, and launches. A video mailer sent to clients gives them more than just information; it gives them an unparalleled experience. This unique experience enhances recall and generates response.

Video brochures are completely customizable, allowing changes on messaging and screen size. With these features, they perfectly align with brand identity. No matter if it’s a digital or premium video brochure, these tools strike a remarkable impact that reinforce brand identity. 

Tactics on How a Video Brochure Can Be Incorporated in Brand Strategy

For audiences that require more creativity, a video brochure is a good option, especially when you wish to be distinguished during high profile moments.  

1. Direct Mail Campaigns  

Deliver a video mailer to prospects to gain their attention. The embedded screen plays a message immediately, making an impression that emails and print material cannot.

2. Trade Shows and Events  

Instead of handing out boring brochures, give away a custom video brochure that plays your pitch or product demo. It helps strengthen your brand in the minds of clients long after the event is over.  

3. Client Welcome Kits or Employee Video Welcome kits 

Video boxes and video brochures enhance the experience to a premium by adding it to your onboarding process. Use it to introduce team members, explain services, or guide clients or employees to the next steps.  

4. Creative Portfolios  

For the photographer, videographer, or designer, a videography brochure gives a heretofore unheard of opportunity to showcase work in motion and is perfect for creating stunning impressions in meetings.  

5. PR and Influencer Packages  

Do you want the media or influencers to pay attention to your brand? Then, send them press kits with video cards or a video box with your product inside. Such engaging materials will capture the audience’s attention and are guaranteed to generate buzz.  FL Solutions invented the influencer video boxes, and by using this tool of the influencer video box, clients have sold over 500x the products they would normally!

6. Product Launches  

With digital video brochures, telling the captivating story of a new product becomes easy. Whether delivered directly to clients or used during a live pitch, this format ensures a client’s story is told in their preferred way—simply and vividly.  

Every single one of those formats brings an opportunity to turn the simplest interaction into a fully memorable brand experience.

Examples of Brands Creating Impact  

Across sectors, businesses are now actively using video brochures to engage with their customers in innovative and captivating ways. The following illustrates how the different brands are leveraging this technology.  

1. Real Estate Firms   

Often, top-tier agencies send a video brochure mailer as part of their advertising campaign for prospective buyers. These brochures contain everything from a property walkthrough and agent introduction to client testimonials. This culminates in faster decision making as well as enhanced engagement.  

2. Luxury Brands   

To launch new products, luxury brands are now using video brochures and video boxes, These are also referred to as BoxFlik that open dramatically to cinematic visuals and sound. This style of presentation unapologetically reinforces the brand’s luxury identity, whether it is a new fragrance or fashion line.  

3. SaaS and Tech Startups  

Startups pitching to investors and other high-net worth individuals often onboard enterprise clients using personalized video brochures and explain their platform with accompanying graphics. Branding and visual demos convey value far better than slides and PDFs.  

4. Event and Experience Agencies  

In a bid to secure massive accounts, agencies are sending video postcards that showcase past works paired with client testimonials. This video portrays the agency’s creativity and the effectiveness of the campaigns without necessitating a pitch.

5. Automotive Brands

Automotive manufacturers and dealers send digital video brochures highlighting specific features, updated designs, or available financing options to lead over and assist with showroom visits. This move tends to accelerate the buyer’s decision-making process.

Regardless of the product—whether it be real estate, software, or high-end merchandise—these examples demonstrate the profound impact that creatively crafted video brochures can have when seeking to strengthen impressions, improve interaction, and foster outcomes.

Tips for Designing a Memorable Video Brochure, Video Book, or Video Box

For a video brochure to achieve the desired impact, defining the message is critical, along with crafting a story. The video should be under two minutes long as it needs to be engaging throughout, however, the message delivered should be straightforward and easily comprehendible. The first 3-5 seconds should contain the opener which hooks the viewer, further accompanied by straight to the point using audio and switching visuals every 2-3 seconds. Lastly, whether a custom video brochure or a premium video book or video box mailer, always follow up with customers after you send this to them for best results. These devices help get their attention, however remember lasting business is about quality, trust, and relationships.

How to Choose the Right Format for your Purpose.  

Selecting the most suitable format for your video brochure is determined by your brand objectives and target audience. If you are seeking a sleek, portable option, a slim custom video brochure with IPS screen works well for direct mail or one-on-one meetings. A video box delivers additional impact for luxury campaigns or premium gifts due to its robust, elegant packaging that also holds the product as the video is explaining it.  

Also think about the dimensions and video duration. Larger screens 7 inch to 10 inch LCd and IPS screens work best suited for detailed presentations, while smaller formats 5 inch screens to 2.8” screens like video business cards help streamline messages to key essentials. Additionally, consider how you plan on distributing it: video brochure mailers are lightweight and save cost on mailing as well as compact for carrying to tradeshows and events. The video boxes with gifts are perfect for holiday gifts, and to land the attention of the executive decision makers. Ensuring that the format aligns with its purpose maximizes impact. We can help with this at FL Solutions by walking you through the process. Our team has been making these for over 10 years and we are located in Tampa bay, Florida 

Conclusion  

A well-made video brochure is creative and effectively displays your brand. The combination of video and printed material establishes a strong bonding with the audience. A custom video brochure, video brochure mailer, or video brochure box gives you the option of addressing your audience in a way that captures their attention amidst a mass of competitors and showcases the service you provide. Thoughtful application of video brochures may enhance brand perception and relationships that add value for the long-term sustainment to your brand.

Frequently Asked Questions

Q: What is a video brochure?
A video brochure is a printed brochure with a built-in screen that plays a video when opened, combining physical print with engaging digital video content. 

Q: How to make a video brochure or video box?
To make a video brochure, create your video content, choose a brochure design and screen size, then collaborate with FL Solutions who assembles, programs, and even will direct mail the video brochure or video box for your team

Q: How much is a video brochure?
The price of a video brochure depends on factors like screen size 2.8 inch,4.3 inch, 5 inch, 7 inch, and 10 inch. The larger the screen size the higher the cost. Screen quality will play a factor in LCD or IPS(higher quality and cost is IPS which can be viewed at 45 degree angle), and customization options on the cover for card stock or hard book cover, Gate fold, tri fold. We can build almost any design your team can come up with at FL Solutions we are a brand management company that specializes in design + engineering build. 

Average price range for Quantity 100 of 7 inch LCD screen $39-$49 based on options/ features. 

Q: What is the lowest quantity I can buy of a Video Book?

You can buy Quantity 1 of our in-stock DIY models Here https://flsolutions.co/shop/

If you would like them fully printed, custom programmed for your brand we recommend Qty 25 as a minimum to make it cost effective. However, keep in mind the lower the Qty the higher the cost.

DJ Khaled partners with DJEEP using FLSolutions custom video boxes

DJ Khaled partners with DJEEP using FLSolutions custom video boxes

A Lasting Creation by DJ Khaled and DJEEP

DJ Khaled and DJEEP Lighters have come together once again to create a long-lasting lighter creation that everyone deserves to know about.

A Unique Advertising Campaign

When BIC and DJEEP Lighters were looking for something one of a kind to spice up their next advertising campaign for their newest collaboration with DJ Khaled they ended up coming across FL Solutions and their video brochures, video boxes, and influencer video boxes. This allowed them to come up with the unique new marketing idea of taking the video gift and influencer video boxes and customizing it to what their campaign needed – that extra touch of something special.

The Magic of DJEEP Lighters

With DJEEP Lighters’ unique shape, durable shell, up to 3,500 lights, and stylish themes throughout their collections, there’s no wonder why DJ Khaled wanted to be a part of the magic that they create.

A Powerful Partnership Since 2024

DJ Khaled and DJEEP (a subset of BIC Lighters) have been partnered together since May of 2024. Khaled is a titan in his field, working with all-stars like Jay-Z, Rihanna, Demi Lovato, Eminem, and more. Although DJ Khaled (Khaled Mohamed Khalid being his real name) released his first song in 2005 under the title “Why”. He has a strong following on Instagram, 38.9 million people are tuned in to see what endeavors he goes on next!

The History of BIC Lighters

When BIC was founded in Clichy, France, Marcel Bich and his partner Édouard Buffard set out to create writing instruments. There, they got their start in the production of pen holders and cases. Then in 1973, BIC released the first ever full-sized disposable lighter with an adjustable flame. This lighter was an immediate success and as they have advanced their products and technology since then, they have sold over 30 BILLION lighters! And they have a strong following on Instagram at 50.5K followers

How FL Solutions Perfected the Video Box

FL Solutions not only gets the order done for their client’s when it comes to the custom video boxes, but helps them get it to a place of perfection. From the design process, to the production, to the shipping out of the order. They did just that when working with DJEEP for their luxury influencer video box, making sure that every detail was accurate before producing it and shipping it to the client.

A Keepsake Worth Keeping

Now that DJEEP has released this newest collection of DJEEP lighters, the customers who receive their lighter(s) in the eye-catching and unique video gift influencer box presentation will be sure to be amazed and to keep it as a keepsake.

The Many Uses of Influencer Video Boxes

This is just one way that you can utilize your video gift influencer box. You can also use it to direct mail to the influencers you would like to represent your brand or send PR to, use it to pitch to a specific influencer or content creator, to send out corporate gifts, or more. You can even order one quantity from FL Solution’s BoxFlik tab on the website. There is no limit when it comes to FL Solutions influencer video boxes.

A Thank You to the Team Behind the Magic

Thank you to DJ Khaled, DJEEP, and BIC for having us join you in this endeavor!


Questions and Answers

Who made the digital box for DJEEP Lighters DJ Khaled showed?

FL Solutions worked closely with BIC to make the exclusive Box Flik video boxes for DJ Khaled and DJEEP lighters. When representing your brand, it’s essential to work with top-tier experts like FL Solutions. As proud Ringling College alumni, FL Solutions combines creativity, precision, and industry expertise to ensure your brand is represented accurately and powerfully in every custom product including video boxes.

 

What type of box did DJ Khaled show DJEEP Lighters in?

DJ Khaled featured DJEEP lighters in a custom-made Box Flik Video Box from FLSolutions. This unique presentation features a 7 inch IPS screen built directly into the box, allowing you to deliver a precise and impactful video message to your exclusive audience.

Raise Your Corporate Gifting Game: Top 10 Christmas and Holiday Gifts

Raise Your Corporate Gifting Game: Top 10 Christmas and Holiday Gifts

In corporate relationships, thoughtful gifting is more than a mere exchange of items—it reflects your company’s values and commitment to maintaining strong business ties. As we enter summer, sugarplums might not be dancing in your head as much as sunny vacation days, but this season is actually the perfect time to start planning for your corporate holiday gifts.

Summer is generally a slower time for many industries, ahead of the fall ramp-up. This lull is a great time for HR and marketing teams to tackle corporate initiatives, including planning holiday work parties and corporate holiday gifting. At FL Solutions, we believe in creating gifts that aren’t just appreciated once but cherished for a long time, helping to solidify and celebrate professional relationships.

Invest in Thoughtful Corporate Holiday Gifting (Buy Gifts They’ll Never Toss!)

Why invest in corporate gifts? The answer lies in the power of appreciation. Well-considered gifts can boost morale, reinforce partnerships, and enhance your overall brand perception. They are gifts and tools for building stronger business connections and showing your stakeholders and employees that you value their contributions and commitment.

How to Tailor Holiday Gifts That Resonate and Remain

When selecting corporate gifts, pick out practical items that reflect your brand’s personality, timely trends, or great gratitude and thoughtfulness. Gifts that find a permanent place on a desk or in a home are constant reminders of your thoughtful approach and professional goodwill. From custom-branded wine bottles to gourmet gift boxes to video boxes filled with themed items, selecting items that resonate with your recipient’s tastes and needs ensures your gifts are treasured, not forgotten.

Budgeting for Impact

Planning your corporate gifting budget by mid-year can significantly enhance the quality and personalization of the gifts you can offer. By allocating funds now, you give yourself the flexibility to customize gifts that reflect your company’s value and appreciation for the recipients. Whatever your budget this holiday season, with time on our side, you can call us and let one of our team members help you find the right gift solutions for your staff and clients at your targeted price point.

The Early Bird Gets the Best Holiday Gifts (And On-time Delivery)

We direct mail your gifts for you or bulk ship to your office, whichever one will save you time. There are compelling reasons to initiate your holiday gifting strategy mid-year, notably the benefits of availability and customization. By engaging with FL Solutions early, you secure the time needed to thoughtfully design and refine your corporate gifts, ensure they perfectly embody your brand’s message, and meet your high standards for client and employee appreciation.

A side note—It’s important to remember that many people take their holiday leave early in December. To guarantee your gifts are celebrated and not missed, starting early allows you to distribute them while everyone is still in the office, enhancing the festive spirit. Moreover, if your gifts include tech gadgets for travel or cozy home items, an early delivery means your recipients can enjoy these thoughtful gifts during their holiday activities, immediately associating the joy of
the season with your thoughtful gesture.

FL Solutions’ Top 10 Corporate Gifts for a Memorable Holiday Season

Here are our top picks for corporate gifts that promise to make an impression:

1. Custom-labeled Liquor/Wine in a Video Box: They’ll smile twice as big, when they get a warm message in a reusable video box with a beverage to bring in the season. Apart from the fall and winter holidays, this gift is also ideal for celebrating significant milestones and achievements.


2. Gourmet Video Gift Box: The gourmet, highly sought out, viral, Dubai Chocolate is one that is a step above the rest. Step outside of the corporate mold and buy your top employees/clients a gift that matches their prestige. This delicious chocolate is also stored inside of a BoxFlik so you can deliver a personal video message straight from the heart.

Dubai Chocolate BoxFlik package
3. Travel-Themed Gift: Let us arrange a gift set that will elevate your staff members’ next adventures with essentials like travel bags and portable chargers, catering to the needs of business travelers.

Travel-Themed-Gift_FL-Solutions

4. Cozy Theme Package: Cold winter nights are made for settling in for conversations on the couch. Give your staff a custom blanket and essential oil diffuser for a relaxing night in. Your team will definitely know you appreciate their hard work.

Cozy-Theme-Package_FL-Solutions

5. Night In Set: With this thoughtful gift, your staff will enjoy starry nights. A Night in a Box comes with a cheese board and portable speaker, turning any night into a cause for celebration.

Night-In-Set_FL-Solutions

6. Luxury Travel Pack: Do your company’s employees do a lot of jet-setting? If so, this travel pack, featuring high-end travel essentials like a custom travel blanket and packing cubes, will be a gift they’ll use over and over.

Luxury-Travel-Pack_FL-Solutions

7. BoxFlik: This video box is the perfect holiday or work anniversary gift for your longtime staff. It can be filled with customizable keepsakes to celebrate your shared history and achievements.

Bourbon_kit_Videobox_Boxflik-858x1024
Closed-Black-BOX_Custom-names
Bourbon-Video-Box_influencer-boxes_video-box-gift-894x10248. Movie Night Box: This box is a gift your employees can share with their families. It Includes customized blankets and popcorn for a fun, relaxed evening.

Movie-Night-Box_FL-Solutions

9. Tech Essentials: Tech gadgets are always a great gift. Portable chargers and Bluetooth speakers are perfect presents for on-the-go, tech-savvy professionals.

Airfly-Pro-Box-with-company-logo-1024x1024

Airfly-Pro-with-company-logo-1024x1024

10. Morning Refresh Set: Coffee is a classic consumable gift that is always appreciated. This box contains a travel cup with coffee and non-dairy alternatives, ensuring a warm and energizing start to any day.

ITelligence-BoxFlik-Coffee-package-958x1024

Morning-Refresh-Set_FL-Solutions

Plan Your Perfect Corporate Gift Today with FL Solutions.

Don’t wait for the holiday rush to decide on your corporate gifts. At FL Solutions, we’re ready to help you plan and execute a gifting strategy that resonates with your brand and delights your recipients. Contact us today to ensure your gifts are not just given but remembered and appreciated. Let’s make your corporate gifting exceptional and impactful.

Mystery Video Boxes: Your Questions Answered

1. Why is summer considered a good time to start planning corporate holiday gifts?

Summer often presents a slower season for many industries, making it an ideal time for HR and marketing teams to focus on planning corporate initiatives like holiday work parties and gifting.
Starting early allows for thoughtful selection and customization of gifts.


2. What are some tips for choosing the right corporate gifts?

When selecting corporate gifts, it’s important to choose items that reflect your brand’s personality, are timely, and convey
gratitude and thoughtfulness. Opting for practical gifts that recipients are likely to keep and use ensures these gifts serve as lasting reminders of your appreciation.


3. How does planning my corporate gifting budget early affect the quality of the gifts?

By planning your budget early, you allow yourself the flexibility to customize and enhance the quality of the gifts. Early planning ensures you can select premium items that align with your company’s values and significantly impact recipients.


4. What are the benefits of engaging with FL Solutions early for holiday gifting?

Engaging
early with FL Solutions ensures ample time to design and refine your corporate gifts, allowing
them to perfectly embody your brand’s message and meet high standards of appreciation. Early
engagement also helps ensure on-time delivery before many employees take their holiday
leave.


5. Can you list some of the top corporate gifts recommended by FL Solutions for the holiday season?

FL Solutions recommends several high-impact gifts, including:

• Custom-labeled Liquor/Wine in a Video Box
• Gourmet Gift Box with premium cheeses and wine
• Travel-Themed Box with essentials for business travelers
• Cozy Theme Box with a custom blanket and essential oil diffuser
• Tech Essentials like portable chargers and Bluetooth speakers

Unwrapping Success: How to Boost Your Holiday Sales with Influencer Marketing

Unwrapping Success: How to Boost Your Holiday Sales with Influencer Marketing

As you sip your summer vacation cocktail, why not stir up some ideas for boosting your holiday sales? If you’re a product seller, these quieter days are the perfect time to start planning. Whether you have a long-standing product that has yet to have its breakout moment or you’re gearing up for a dazzling new product launch, the festive season offers a golden product sales opportunity.

If you’re wondering how to employ a different strategy than your previous holiday marketing efforts, we have a winning strategy in two words: influencer boxes

Keep reading to discover how FL Solutions harnesses the power of memorable marketing to supercharge product sales through influencer marketing. By transforming how your products are perceived and placing them in the hands of influencers with devoted audiences, you’re not just setting the stage for a record-breaking holiday season—you’re also positioning your brand for exponential profit growth.

So, before you wrap up your summer break, let’s unwrap the strategies that could deck your sales halls this holiday season!

Video Box influencer boxes

Why Influencer Boxes Work for Boosted Holiday Sales: A Look at the Stanley Cup Craze

Influencer boxes are transformative marketing tools. They do more than distribute free samples to people with big social media followings—they create an ecosystem of shared experiences and personal storytelling. 

Before we talk more about how to use an influencer box to promote your product, let’s examine the power of influencer marketing. 

If you’re plugged into any social media outlets, you’ve probably witnessed the Stanley Cup craze. How did a brand that has been around for over a century catapult its sales and change its target audience? 

Stanley found the power of influencer marketing.

When the cup got into the hands of a few women who touted it as the best tumbler they’d ever used, the game changed for Stanley. They also had the fortune of a viral story of a woman who survived a car fire, and all that remained in her car undamaged was her Stanley Tumbler—still holding an icy cold drink.

The company, which had focused its longtime marketing efforts on campers and outdoors enthusiasts, saw that influencer marketing could get its cups into the hands of thousands of women who enjoy staying on top of trends. Changing the color offerings and revamping its brand strategy, Stanley magnificently capitalized on by pairing its products with influencers who embodied its brand’s aspirations and values.

Stanley Cups transformed their tumblers into lifestyle icons. This strategy not only increased their visibility but also their desirability, turning simple drinkware into a viral sensation.

So, consider what you’re hoping people will unwrap in the 2024 holiday season and how you can partner with FL Solutions to tap into influencer marketing. Influencers act as trusted voices in their communities, and when they share your product with enthusiasm and genuine approval, it resonates deeply with their followers. 

Create a Memorable Experience: The Magic of Personalized Influencer Boxes

Presentations are everything to get an influencer’s attention and compel them to promote your product. FL Solutions excels in crafting video boxes that are not mere containers but gateways to an immersive brand experience. 

Imagine an influencer box that opens to reveal not just your product but a story—complete with a personalized video message that speaks directly to the influencer’s passion, be it sustainability, luxury, or innovation. This level of personalization makes the unboxing moment more engaging and shareable, enhancing the likelihood of an influencer excitedly showcasing your product and that their post goes viral.

Video Box influencer boxes by Flsolutions.co

Craft Your Own Influencer Boxes and Sell Out Your Product This Holiday Season

To replicate the success stories like that of Stanley Cups, here are actionable steps to create your influencer marketing campaign:

  • Select the Right Influencers: Choose influencers whose lifestyle, values, and audience align with your brand. Their endorsement can authentically extend your reach into their follower base.
  • Design Memorable Boxes: Collaborate with FL Solutions to design outstanding influencer boxes. From the aesthetics to the contents, every element should reflect your brand’s uniqueness and appeal.
  • Enhance the Unboxing Experience: Incorporate elements like custom video messages, unique product placements, and creative packaging designs that promise to impress and connect emotionally.
  • Encourage Sharing and Engagement: Provide clear calls to action for influencers to share their unboxing experiences across social media platforms, using specific hashtags and engaging directly with their followers.

Leveraging Technology and Creativity

FL Solutions integrates the latest in digital media within influencer boxes, such as embedding video messages customized to each influencer’s preferences and interests. This technology not only captivates but also significantly enhances the memorability of the experience, encouraging influencers to share their genuine reactions and detailed reviews.

custom influencer boxes by Flsolutions.co

Monitoring and Adapting Your Strategy

An effective influencer campaign requires more than just sending out boxes. It demands careful monitoring of engagement metrics and the flexibility to adapt real-time strategies. Analyze what works—certain types of content, specific influencers, or particular storytelling techniques—and refine your approach accordingly to maximize impact.

Ready to Transform Your Holiday Marketing Strategy with Influencer Boxes?

As the holiday season approaches, remember that the power of influencer marketing lies in its ability to weave your product into the fabric of daily life through relatable and aspirational narratives. With FL Solutions, you can harness this power with influencer boxes designed to captivate and resonate. Contact us today to start crafting your campaign and see your holiday sales soar.

Unbox Success: How FL Solutions Can Elevate Your Brand with Custom Influencer Mystery Boxes

Unbox Success: How FL Solutions Can Elevate Your Brand with Custom Influencer Mystery Boxes

In the competitive world of social media, standing out requires creativity and innovation. As a successful TikTok, Instagram, or YouTube influencer, you have the unique opportunity to engage your audience in thrilling new ways. One effective strategy is leveraging the excitement of mystery boxes. This trend taps into your followers’ love for surprise and discovery, something you can harness to significantly boost your brand’s engagement, set you apart, and capture powerful user-generated content.

The Unboxing Trend: More Than Just Opening Boxes

The trend of unboxing videos has shown us the power of packaging and presentation. When you reveal a taste of the products in your mystery box from a well-designed package, your audience experiences that first moment of surprise and delight with you. This isn’t just about opening a box; it’s about creating a shared moment to transform first-time viewers into loyal followers.

Unboxing has become a cornerstone of social media content, turning everyday experiences into viral moments. As an influencer, you can leverage this trend by introducing mystery boxes that promise new surprises with each video. This strategy keeps your content fresh and makes your social media profiles a must-watch for engaging and unexpected reveals.

And what if you could put a custom message inside your mystery influencer boxes? Imagine the impact of opening a box to find not just products but a personalized video message that springs to life. FL Solutions excels in integrating custom video boxes into your branded packages, enhancing the personal connection between you and your audience. This unique feature deepens fan engagement and reinforces your brand’s identity memorably and interactively

An open, blue and white Custom Mystery Box with a 7-inch screen displaying a video. The box includes a charging stand and the dimensions are 11" x 9.5" x 3.5"

What is a Influencer Mystery Box?

An influencer mystery box is exactly what it sounds like—a box filled with items that remain a secret until you unveil them to your audience. These boxes can be themed around specific categories like beauty, tech, or lifestyle, providing a tailored experience that resonates with your particular niche. The charm of mystery boxes lies in the suspense they build and the engagement they drive. Each unboxing video becomes a unique event, eagerly anticipated by your followers.

Designing Your Unique Influencer Mystery Box Experience

he design of your mystery box can vary greatly depending on your brand and your audience’s interests. Whether it includes a single high-value item or a collection of curated products, each box should reflect the quality and uniqueness of your brand. Packaging is key—it should be visually appealing and immediately recognizable as yours, creating an instant connection with your viewers and followers.

How Influencer Mystery Boxes Can Transform Your Brand

Integrating mystery boxes into your content lineup can have numerous benefits. They provide a continuous stream of engaging content to attract new followers while keeping existing ones hooked. Each unboxing is an opportunity to showcase products that resonate with your audience, introducing them to items they wouldn’t have considered before.

Moreover, the shared excitement of discovering what’s inside the box enhances your interaction with your audience. It’s not just about the products but about the experience of uncovering them together. This interaction can significantly deepen the relationship between you and your followers, turning casual viewers into part of a tight-knit community.

Mystery Box with a 7-inch screen, soft touch finish, product catalog, custom lighter, and business card. by FL Solutions

Packaging: The First Impression

FL Solutions can handle all your design needs for a box that not only captures attention but also embodies your unique style and message. This ensures that every unboxing is an unforgettable brandedexperience that resonates with your fans.

Every detail, from the box itself to the arrangement of the products inside, should contribute to the overall experience. Personal touches, like a fun video, handwritten notes, or custom inserts, can further enhance the unboxing experience, making each box feel like a personal gift from you to your followers.

Let FL Solutions Unlock the Power of Surprise in Your Brand Strategy with Mystery Boxes

Mystery boxes offer a dynamic and interactive way to engage with your audience. They are tools for growth and pathways to creating memorable and shareable content. If you’re ready to take your brand to the next level, consider how FL Solutions can help you integrate mystery boxes into your personal brand strategy—turning every unboxing into an event that excites, delights, and grows your social media presence. Dive into the world of mystery boxes and watch your brand soar to new heights of popularity and engagement.

Mystery Box has a 7-inch screen and displays a video about the benefits of using digital payments. by by FL Solutions

Mystery Video Boxes: Your Questions Answered

Q1: What exactly is a mystery box?

A: A mystery box is a package filled with a variety of themed items, the contents of which remain unknown until the recipient unboxes them.


Q2: How can mystery boxes benefit influencers?

A: They increase engagement by leveraging the audience’s curiosity and anticipation, which enhances viewer retention and interaction.


Q3: Why choose FL Solutions for your mystery box needs?

A: FL Solutions specializes in high-quality, innovative promotional products, with customizable options like video boxes, which sets us apart in the market.


Q4: What are video boxes, and how do they differ from traditional marketing materials?

A: Video boxes blend the tactile appeal of opening a package with the dynamic engagement of video content. Unlike traditional marketing materials that rely solely on text and images, video brochures capture attention with moving visuals and sound, providing an immersive experience. This innovative format allows for more engaging and memorable communication with your audience, setting your brand apart in a crowded marketplace.


Q5: How can video boxes revolutionize my marketing strategy?

A: Video boxes revolutionize marketing strategies by offering unprecedented engagement. For instant satisfaction, the person simply has to open the video box, which will begin playing. No Wi-Fi or tech skills are needed to operate the video box. With the diminishing attention spans of today’s consumers, video boxes grab and maintain attention by stimulating multiple senses simultaneously. They are perfect for storytelling, product demonstrations, and creating emotional connections with your audience, leading to higher retention rates and a more substantial brand impact.

How to Maximize Brand-Influencer Collaborations Through Influencer Video Boxes

How to Maximize Brand-Influencer Collaborations Through Influencer Video Boxes

What are Influencer Video Boxes?

Influencer video boxes, or influencer gift boxes, offer you a distinct and memorable solution to this pervasive challenge. These are not just packages filled with items; they are carefully curated experiences that resonate with your personal brand and speak directly to your audience. When you pair tangible items with visual storytelling, you’ll draw your audience into a shared experience with your brand. On the box’s dynamic display screen, live product demonstrations, your brand story, or other dynamic video messaging not only seizes your viewer’s attention but also engages them deeply. This is creating a meaningful interaction that is both rare and impactful in today’s digital whirlwind.

Influencer Example: Mr. Beast

Mr. Beast,  the 25-year-old YouTube star that is famous for giving away millions of dollars to strangers and says he’s not rich. Mr. Beast is one of the most-viewed YouTubers thanks to his attention-grabbing stunts. He earns between $600 to $700 million a year but still doesn’t consider himself wealthy. His success, built on just being himself and giving. So What do you have to do to grab Mr. Beast’s attention? A influencer video box that includes items reflecting his preferences, and style. Yes and even video message matching his creative and humorous style that is personable from you/ or your company. This marketing approach will help your team stand out from the rest. The Video will begin to play as soon as the box is opened up 

Influencer Example: Travis Doodles 

Travis DoodlesHe is so busy helping others, it is very hard to grab his attention, until he opened a influencer video box from FL Solutions. He immediately stopped what he was doing and watched the shorts video that helped further the conversation with the company and it’s partnership with him. He said “This is the most impactful marketing piece I have ever received.”

Travis Doodles is a You-tube star who has multi-purpose projects so he can serve even MORE people on the streets!  From his custom ice cream truck, he drives around and hands out money, free food, drinks, haircuts, support to help people get off the streets and continue to make a better life for themselves. So many lives have been changed through this van and their dedication to spreading the news of how Jesus loves them. 

Influencer Example: Danny Duncan

Danny Duncan, a YouTube star known for his unique branding approach and substantial following, exemplifies the impact well-conceived influencer gift boxes can have. His success, built on authenticity and a personal touch. Suggesting a video box to grab influencers attention like Duncan should include items reflecting his preferences and a video message matching his creative and humorous style. This marketing approach respects his brand integrity and enhances his connection with the audience.

 

Itelligence video book and coffee box

Itelligence video book and coffee box

How Can Companies Pitch to Influencers?

As your company seeks to forge meaningful connections with influencers, crafting your approach with precision and creativity is key. Your goal is to ensure that every influencer video box you send out is more than just a gift; it’s a strategic communication tool that reflects the influencer’s unique style and preferences. 

For video influencers, personalizing the contents—whether it’s the latest tech gadgets for tech reviewers or luxury beauty products for makeup gurus—can make all the difference. The items inside must not only captivate but also provide real value, enhancing the likelihood of a positive reception and eagerness to collaborate. But it’s not just what’s in the box that counts: The presentation of your influencer video box should be visually stunning and engaging, compelling the influencer to share their experience with their audience, this is where FLSolutions.co helps make the impact with quality influencer video box. Finally, clear communication through a personalized video message is crucial, as it should articulate the gift’s intent and lay the groundwork for a potential partnership. This approach ensures transparency and builds a foundation of respect, setting the stage for successful collaborations.

How Can Influencers Pitch to Companies?

If you’re an influencer looking to forge partnerships with brands, your approach must be as strategic as it is creative. You must present yourself in a way that highlights your reach and influence and the unique value you bring to the table. 

Using an influencer video box, you can craft a compelling portfolio presentation that showcases key metrics like audience engagement and successful collaborations you’ve previously managed. You can also use the video to clearly articulate your value proposition, focusing on what sets your video content apart and how it aligns with the brand’s goals. Additionally, offer tailored proposals that creatively incorporate the brand’s products, demonstrating your creativity and capability to transform promotional opportunities into engaging content. This proactive, prepared, and surprisingly unexpected pitch approach significantly enhances your chances of establishing rewarding partnerships.

Let FL Solutions Create Your Influencer Video Boxes.

FL Solutions crafts influencer video boxes that are not just a container but a blend of products, Video, and WOW presentation. With options to customize the size, control buttons, and video content, these boxes can carry everything from a personal greeting from the CEO to a demonstration of the product, making every unboxing unforgettable.

Effective influencer collaborations hinge on a deep understanding of the influencer’s audience and branding. Personalized gift boxes, particularly those enhanced with video features, offer a creative and impactful way to engage influencers and pave the way for successful marketing partnerships.

Discover how FL Solutions’ influencer video boxes can transform your influencer marketing strategy. Visit our website to explore customization options and start your journey to more impactful collaborations today. Each influencer video box will include video and sound, adding photo option is available. 

Technology Company Video Box

Technology Company Video Box

Influencer Video Boxes: Your Questions Answered

This dedicated FAQ section explores some of the most frequently asked questions about FL Solutions’ video gift boxes. Whether you want to understand the benefits, specific applications, or how to integrate these tools into your marketing strategy, this guide answers. Discover why video gift boxes are the transformative tool your marketing efforts require.

Q: What size options are available for FL Solutions’ influencer video gift boxes?

A: We offer various sizes to suit different needs and campaigns, from compact 2″x 4″x 4″ boxes perfect for personal mementos to larger 10″x 13″x 5″ boxes designed for more substantial gifts.

Q: How many control buttons can be added to an influencer video gift box?

A: Typically, our video gift boxes come with three control buttons, but you can opt for up to 15 buttons with various functions, such as play, pause, or skip, depending on your specific requirements.

Q: What video formats are best used with FL Solutions’ video gift boxes?

A: The optimal format for videos in our gift boxes is MP4, which ensures high-quality playback. JPG is preferred for images, and MP3 is ideal for audio files.

Q: How long can the video content be in FL Solutions’ influencer video gift boxes?

A: The length of video content depends on the memory capacity chosen. Options range from 128MB, suitable for 5-15 minutes of video, up to 16GB, which can accommodate over 16 hours of video content.

Q: Can the video content on FL Solutions’ video gift boxes be updated after it has been set up?

A: Yes, you can easily update the video content. Simply connect the video gift box to your computer via USB, delete the old video file, and copy the new video onto the device. The box will treat the new file like a standard USB drive.

Q: Are influencer video boxes re-chargeable?

A: Yes, each video box will come with transfer cable same cable for re-charging. Mini to regular USB cable. 

Q: What screen size will a influencer video box come with?

A: You can choose your screen size that best fits your size box. 2.4″, 4.3″, 5″, 7″, 10″ screens are available. The smaller the screen size the lower the cost.  

How to Execute a Marketing Strategy with a Video Brochure

How to Execute a Marketing Strategy with a Video Brochure

 

Assortment of video business cards including a 7-inch screen video folder, a 5-inch screen video folder, and a 4-inch screen video box.

The Unparalleled Power of Video Brochures to Revolutionize Your Marketing Strategy

In an era where our senses are bombarded from all angles, capturing your audience’s undivided attention is akin to finding a needle in a haystack. Marketers, salespeople, realtors, entrepreneurs, and corporate teams face the daily challenge of capturing their audience’s eyes and ears long enough to inspire them with their solutions. 

One strategy companies heavily rely on is building brand integrity for defined target audiences. This strategy involves showing up enough times with an appealing and consistent brand look, feel, and message and delivering the promises of a product or service. Eventually, familiarity and reputation propel customer growth and referrals. 

Building a brand that appeals to your target audience is one piece of the attention puzzle. Figuring out the best way to connect with them is another entirely different process. That’s why adopting a strategic approach to media and marketing communications is critical to capture your client’s attention and influence their buying decisions.  

Both small and large businesses rely on social media, print marketing, trade shows, and networking to have their voices heard and solutions seen. Amidst the competition for people’s attention, one innovative tool stands out—the video book. It promises to capture, deeply engage and resonate with audiences.

Can We Talk About Consumer Attention?

Good marketing is grounded in science. So, as you’re considering strategies to tug at your audiences’ attention and emotional connection, it’s essential to understand that in our present digital age, because of the abundance of information we must process on a daily, the research shows that our collective attention spans are actually diminishing. It’s a paradox of sorts: the more information there is, the less attention we pay. This shift is not just a trivial factoid; it’s a clarion call for marketers to evolve with consumer science or waste money on outdated marketing strategies that lead nowhere.

So, what’s the answer for marketers and business owners? We must use mediums that are shown to be robust connectors to the human mind. Advertising with interactive elements results in a 91% increase in brand awareness, and video books are one way that customers can interact with your brand. With a video book, you literally put your story in their hands. 

Compact 2.4-inch screen video business cards from FL Solutions on a white background, showcasing custom branding and multimedia capabilities.

Why Do Videos Captivate Where Texts and Images May Falter? 

The answer lies in our very wiring. An intriguing study from MIT revealed that our brains can process images in as little as 13 milliseconds—a testament to the power of the nearly 100 billion neurons at our disposal. Considering that almost half of this time—a quarter of a second—is dedicated to transmitting the motor signal and responding, the actual duration for receiving the input and determining a response is remarkably swift.

As humans, we are not only adept at processing visual information, but we are also visual creatures. Approximately 50% of the information transmitted to the brain is visual, with auditory information closely behind. Videos harness this innate predilection, melding visuals with audio to engage multiple senses simultaneously, thereby enhancing comprehension and retention. This multisensory engagement is crucial in an age where grabbing and holding attention is paramount.

Leveraging the Power of Video in Marketing

Enter the realm of video marketing, where marketing statistics speak louder than words. A staggering 91% of consumers are clamoring for more brand-originated video content, a significant uptick from 85% in 2018. This medium isn’t mere preference; it’s a demand—a shift in the very fabric of consumer expectations. The use of video content is no longer just an option; it’s becoming the foundation of successful brands’ effective communication strategies.

Creating a Magnet for Engagement Through Video Content, Including Video Books

Short Form and Long Form Videos Explained

Understanding the distinction between short-form and long-form content is crucial for crafting strategies that resonate with your audience and align with your goals. Short-form videos, typically under 10 minutes and popular on platforms, offer relatively low production costs. They’re excellent for quick engagement, expanding your reach, and boosting brand awareness. These snippets can be effectively repurposed across various marketing channels, including digital video products.

On the other hand, long-form video content, which exceeds 10 minutes, is the go-to for detailed storytelling and conveying in-depth narratives. This form has been shown to increase conversion rates by 34%. Ideal for garnering backlinks and shares, long-form videos allow for a more comprehensive presentation of information, making them perfect for building deeper connections, delivering educational content, and providing detailed product demonstrations. High production values can significantly enhance the effectiveness of long-form content, making it suitable for in-depth tutorials and immersive brand storytelling.

When choosing the type of video content to produce, it’s essential to consider your audience’s preferences and the typical behavior on different platforms. Aligning your video goals—whether for brand awareness, education, or conversions—with your overall marketing objectives is key. The diversity in video content types, from tutorials and documentaries to teaser videos, product roundups, educational pieces, customer testimonials, behind-the-scenes glimpses, event coverage, and interviews/Q&A sessions, offers a rich palette for marketers to choose from. A balanced content strategy that includes both engaging short-form content for quick interactions and detailed long-form videos for deeper engagement can optimize your reach and impact.

Both selecting the right type based on your content strategy and audience needs can significantly enhance the effectiveness of your video marketing efforts, making your message not just seen, but felt and remembered. FL Solutions offers customizable video books and other products that support both types of video and your marketing needs.

Video Marketing = Profit

The ROI on video marketing is compelling, bordering on irrefutable. With 92% of marketers lauding its effectiveness, video is no longer a mere component of marketing strategy; it’s the cornerstone. From bolstering sales to building brand trust and awareness, video’s impact is profound and multifaceted, offering a tangible pathway to business growth and customer connection.

The Diminishing Returns on Traditional Marketing

Let’s examine the marketing landscape more closely. It’s saturated with the usual suspects: ads, emails, and print materials, all vying for consumer attention. Yet there’s a palpable desire for something unique—marketing that transcends the commonplace and genuinely engages. Companies must then rely on innovation to serve their clients and prospects. 

Within this context, video books stand out as a novel solution. They’re not merely another tool in the marketer’s kit: They represent a fresh, dynamic approach to communication. Video books offer a distinctive way to not only capture attention but also to enlighten, engage, and leave a lasting impression on your audience.

Elegant 7-inch screen gatefold video brochure from the W Collection, displaying an interactive video.

What is a Video Book?

Video books are a symphony of digital and print, a harmonious blend that engages the senses, sparks curiosity, and fosters connection. These are not mere gadgets but carriers of immersive experiences that meld the tactile satisfaction of a book with the dynamic allure of video. In a world where digital often eclipses physical, video books stand as a testament to the enduring power of tangible experiences. With a video book, you engage the tactile, visual, and auditory centers of the brain, and the more senses you can engage, the better!

What are the Applications of Video Books?

Video books’ versatility is their superpower—their adaptability across sectors and scenarios. Imagine realtors showcasing a property through a video book, where each page reveals a new aspect of the home, accompanied by a narrative that guides the viewer through every nook and cranny. Entrepreneurs can use video books as interactive portfolios, while corporate teams can transform annual reports from static documents into engaging journeys through the year’s achievements.

Video book applications might include:

  • Keepsake Video Books: Envision turning milestones into memories, with a personal touch that digital alone can’t replicate.
  • Marketing Video Books: Imagine a marketing tool so engaging that your audience can’t put it down, driving your message home, unlike traditional brochures.
  • Funeral Video Books: Imagine providing a tribute that touches hearts, preserving memories in a personal and profound format.
  • Real Estate Video Books: Visualize showcasing properties in a dynamic, interactive format that gives potential buyers a real sense of place and potential.

Two Video Book Corporate Clients: Different Goals Solved with One Product

Costa Coffee’s Partnership Engagement Strategy

Costa Coffee, a popular British coffeehouse chain, approached us to create a digital video book for potential partnership outreach. They needed to present their partnership packages in a unique and engaging way to stand out and effectively convey the benefits of partnering with them.

The branded, customized video book detailed how Costa Coffee works with its partners. A seven-button menu for enhanced interactivity allowed potential partners to easily access and navigate through different information segments. The video book’s synergy of digital and print elements and this innovative approach helped Costa Coffee differentiate itself from competitors and achieve its partnership goals.

Babyliss Pro’s Innovative Marketing Approach

Babyliss Pro is a leader in professional hair styling tools. When they contacted us, we learned that they needed a unique marketing tool to showcase their products and enhance their audience retention and growth.

We designed an on-brand video book with a pearlescent paper finish to enhance their brand’s sophistication. The 7-inch LCD screen video brochure was used to demonstrate the products in action and explain essential product information.

Features like the 5-button menu option allowed users to navigate through content categories like Marketing, Technology, and Services, enhancing user engagement and information retention. The video brochure helped Babyliss gain new resale partners and boost direct sales, reflecting the effectiveness of the video book in achieving marketing goals.

Video Brochures and Video Books: Your Questions Answered

In this dedicated FAQ section, we delve into the most commonly asked questions about FL Solutions’ video brochures and books. Whether you’re curious about the benefits, applications, or how to start marketing your own video content, we’ve got you covered. Explore these insights to understand why video brochures are the game-changing tool your marketing strategy needs.

Q1: What are video brochures, and how do they differ from traditional marketing materials?

A: Video brochures blend the tactile appeal of printed brochures with the dynamic engagement of video content. Unlike traditional marketing materials that rely solely on text and images, video brochures capture attention with moving visuals and sound, providing an immersive experience. This innovative format allows for a more engaging and memorable communication with your audience, setting your brand apart in a crowded marketplace.


Q2: How can video books revolutionize my marketing strategy?

A: Video books revolutionize marketing strategies by offering an unprecedented level of engagement. Instant satisfaction, the person simply has to open the book/ video brochure and it will begin playing. No wifi or tech skills are needed to operate the video book. With the diminishing attention spans of today’s consumers, video books grab and maintain attention by stimulating multiple senses simultaneously. They are perfect for storytelling, product demonstrations, and creating emotional connections with your audience, leading to higher retention rates and a stronger brand impact.


Q3: Who can benefit from using video brochures, video books, and video business cards?

A: A wide range of sectors can benefit from using video brochures and books, including marketers, salespeople, tech companies, realtors, entrepreneurs, actors and performers showing their skills, and corporate teams. They are versatile tools for anyone looking to make a lasting impression, convey complex information succinctly, or stand out in a competitive market. Whether you’re launching a new product, pitching a proposal, or celebrating a milestone, video brochures and books offer a unique and impactful way to connect with your target audience.


Q4: Are there different types of video content I can use in a video brochure?

A: Yes, you can customize video brochures with various types of content to match your goals. Short-form videos are excellent for quick engagement and brand awareness, while long-form content is ideal for detailed storytelling and educational purposes. The average length of video for most marketing video brochures is 30 seconds to 1.5 minuets, per video. The choice depends on your audience’s preferences and your marketing objectives. FL Solutions offers customization options to support both, ensuring your video content aligns perfectly with your strategy.


Q5: How do I start creating a video brochure or book with FL Solutions?

A: Starting your video brochure or book project with FL Solutions is straightforward. You can either bring your own design ideas and fill out the online designer located on each page or submit a form and work with our expert design team to bring your vision to life. We guide you through every step, from conceptualization to the final product, ensuring a seamless and enjoyable creation process. Our Shop page if you just need a few.  Contact FL Solutions today to begin crafting a novel, impactful way to invest in your audience’s engagement.


Q6: Are there different types of video content I can use in a video brochure?

A: The pricing ranges based on screen size and quantity ordered: Average price for quantity 100 of 4.3 or 7 inch screen is $38- $48; $18- $38 for 2.4″ screen small video business cards; the larger the screen the higher the price. Pricing HERE will give you an average price based on quantity and screen size. Contact FL Solutions today we will do our best to meet any budget with the best quality

Infographic showing video screen size comparison from FL Solutions, ranging from 2.4" to 10" screens, with hand icons for scale.

Video Book Creation is Streamlined with FL Solutions

FL Solutions demystifies the creation process, offering a seamless journey from conception to completion. Whether you’re a tech-savvy designer eager to create products on your own or someone who prefers the expert touch of FL Solutions’ design team, your perfect video book is within reach. The process is not just about creating; it’s about co-creating, with FL Solutions guiding you at every step to ensure your vision is realized. If you would like to design your video book yourselves, use our Online Designer, then simply “add to cart” when finished.

Distinguish Your Brand with Video Books from FL Solutions

FL Solutions is not just a provider but an innovator, offering patented technology that ensures your message isn’t just seen but felt. These video books are not just communication tools; they’re brand ambassadors, encapsulating your essence and conveying it with every playback.

We’d love to help you design a video book to offer a novel, impactful way to invest in your audience’s engagement. They are a message, medium, and memorable experience rolled into one beautifully branded solution. With FL Solutions, you’re not just staying on top of digital marketing trends; you’re setting them, 

Are you ready to redefine your communication strategy and create lasting impressions? Embrace the future of marketing with FL Solutions and turn your message into an unforgettable experience. Contact FL Solutions today and embark on a journey to captivate, engage, and inspire like never before.

Sell More Real Estate with Video Books, Video Brochures

Sell More Real Estate with Video Books, Video Brochures

Stand out from your competition while showing your great personality and skills.

Movida Video Books can be used for many applications such as:

  • Virtual tours
  • Educating your clients on selling/buying a home Testimonials.
  • Leave in high traffic areas
  • Give to a potential clients to assure they will remember you
  • Direct mail to potential customers so they are solely focused on your video message and not distracted by other social media or ads
  • Leave at listings on the counter only for viewing (when you cannot be in 5 places at once) so the potential buyers receive the perfect sales pitch of the home every time.

Real Estate with Video Brochures

Movida Video Books, Video Brochures are great tools to help close sales due to their portability, no wifi needed, and easy to use. Focused attention directly in the hands of your target audience. They are rechargeable, reloadable, and recyclable.

Design Custom Video Brochures HERE, Our team will build and ship directly to you

*Price is higher the larger the screen size is. Price varies based on quantity ordered.

If you just want to try Qty 1 or 2 to start, see our DIY models (Link to shop page/if can go to DIY section then good) Simply insert you photo/ brand design in the front cover and transfer your video with charger cord/transfer USB provided with each unit.

Real Estate with Video Brochures